Policy Brief: A Lifestory Strategic Communications Framework: The Case on Preventing and Countering Violent Extremism and Strengthening Resilience

This policy brief discusses how to design strategic communications campaigns to prevent and counter violent extremism using lifestory narratives. It focuses on the most effective choices to make when producing and disseminating lifestories in regard to audience, goals, media, and typology. It recommends treating the whole society as the audience, aiming to reduce tensions in the community by addressing extremist and stigmatizing attitudes, sharing the lifestories off- and online, and carefully selecting the narrative type of the stories shown.

This brief is an abridged version of the full report, which can be found here.