Report

Policy Brief: A Lifestory Strategic Communications Framework: The Case on Preventing and Countering Violent Extremism and Strengthening Resilience

April 30th 2020 - 11:33

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This policy brief discusses how to design strategic communications campaigns to prevent and counter violent extremism using lifestory narratives. It focuses on the most effective choices to make when producing and disseminating lifestories in regard to audience, goals, media, and typology. It recommends treating the whole society as the audience, aiming to reduce tensions in the community by addressing extremist and stigmatizing attitudes, sharing the lifestories off- and online, and carefully selecting the narrative type of the stories shown.

This brief is an abridged version of the full report, which can be found at https://hcss.nl/report/lifestory-strategic-communications-framework-case-preventing-and-countering-violent.

Download the brief here, or by clicking the PDF button on the right.

Arlinda Rrustemi is a researcher and lecturer on peace and conflict studies. She holds a PhD in Political Science from Leiden University in the Netherlands. In 2016, Arlinda defended her doctoral thesis, entitled "State-Building through Life Stories: Incorporating Local Perspectives”, which was supported by the Netherlands Organization for Scientific Research (NWO). She holds a B.A. (cum laude) from the University College Roosevelt and an LL.M. degree in Public International Law from Utrecht University. She teaches on humanitarian intervention, peacebuilding, power instruments and multilateral organizations, and is involved in several research projects uncovering peace infrastructures and countering radicalization.